Subject/Course Search Results

MKT 881  Qualitative Research (Interim New)


Semester
Fall of every year, Spring of every year, Summer of every year
Credits
Total Credits: 2   Lecture/Recitation/Discussion Hours: 2
Prerequisite
MKT 880
Restrictions
Approval of department.
Description
Qualitative research methods for understanding customer and employee needs, desires, and the factors inhibiting an organization’s ability to deliver on them.
Effective Dates
SUMMER 2022 - Open